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folk

Folk is a lightweight CRM for sales and customer teams, offering AI-powered contact enrichment, email campaigns, pipeline management, and 5,000+ integrations; plans start at $24/member/month.

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Key Features

  • Pipeline Management

    Customizable kanban pipelines to track deals and stages visually.

  • Contact enrichment & AI

    One-click enrichment using multiple data providers to populate emails, titles, and company data.

  • Email campaigns

    Run campaigns and sequences with analytics, templates, and custom domains.

  • Magic Fields

    AI-generated custom fields that automatically populate with intelligent data.

  • folkX Chrome Extension

    Capture contacts from LinkedIn and websites to streamline prospecting.

  • Multi-Channel Sync

    Sync Gmail, Microsoft mail/calendar, WhatsApp, and LinkedIn with 5,000+ apps.

  • Collaboration & Dashboards

    Team dashboards, roles, permissions, and full interaction history for managers.

  • REST API & SDKs

    API access with webhooks and SDKs for custom integrations and automations.

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Why Choose folk

  • Simple & fast setup:

    Onboard quickly with an intuitive spreadsheet-like interface and minimal setup for teams and freelancers.
  • AI-native features:

    Embedded AI for enrichment, magic fields, assistants, and recommendations that reduce manual work.
  • Transparent pricing:

    Clear tiered plans with defined enrichment and magic field credits; Custom removes limits.
  • Team collaboration:

    Shared workspaces, roles, permissions, and dashboards for coordinated account and deal work.

Pricing

Folk offers Free, Standard ($24/member/month billed annually or $30 monthly), Premium ($48/member/month annually or $60 monthly) and Custom enterprise plans (from $80/member/month annually or $100 monthly). Standard and Premium include a 14-day free trial. Annual billing saves roughly 20% versus monthly.

About folk

Folk is a lightweight CRM for sales and customer teams, offering AI-powered contact enrichment, email campaigns, pipeline management, and 5,000+ integrations; plans start at $24/member/month.

What folk Does

Folk centralizes contact and company records, pipeline management, and multi-channel outreach in a shared workspace. Sales, marketing, and customer success teams use Folk to track deals, run email campaigns, and maintain interaction history across channels.

Folk automates contact enrichment and data population using a waterfall approach across providers, offers AI-generated "magic fields," and provides the folkX Chrome extension for LinkedIn capture. It syncs Gmail and Microsoft mail/calendar, supports WhatsApp and LinkedIn integrations, and connects to 5,000+ apps via Zapier and Make.

Advanced users can access Folk's REST API, webhooks, and SDKs to build custom automations and enterprise workflows, making it suitable for freelancers up to mid-sized sales teams seeking streamlined outreach and data enrichment.

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Pros & Cons

  • Easy to use

    Intuitive interface with minimal setup and quick onboarding.

  • Wide integrations

    Supports 5,000+ apps via Zapier/Make plus native email and Slack integrations.

  • Competitive price

    Starts at $24/member/month with AI enrichment and campaigns included.

  • AI features

    Includes magic fields, research and workflow assistants, and regular updates.

  • Limited credits

    Standard tier limits enrichment and magic field usage shared across the team.

  • Costly at scale

    Per-member pricing increases quickly as teams grow and needs expand.

  • Learning curve

    Advanced collaboration, custom objects, and API integrations require time to master.

Frequently Asked Questions

Does Folk offer a free trial?

Yes. Folk provides a 14-day free trial for Standard and Premium plans. The Custom enterprise plan requires scheduling a demo to evaluate enterprise features and options during onboarding.

Is Folk suitable for small businesses?

Yes. Folk suits freelancers and small businesses, with a free tier and paid plans starting at $24/member/month annually, replacing multiple tools without needing dedicated IT.

What integrations does Folk support?

Folk supports 5,000+ integrations through Zapier and Make, native sync with Gmail and Microsoft mail/calendar, Slack, LinkedIn, WhatsApp, and provides a REST API with webhooks and SDKs.

How often is Folk updated with new features?

Folk follows a regular update cycle driven by customer feedback, focusing on AI features, expanded integrations, mobile improvements, and enterprise capabilities with periodic release notes.

Does Folk offer enterprise pricing?

Yes. Folk offers custom enterprise pricing for larger organizations, including dedicated support, custom integrations, advanced security, and flexible contract terms; contact Folk sales for a demo and quote.

Can I upgrade my plan at any time?

Yes. You can upgrade at any time via Settings > Plans. Monthly billing is available but typically costs about 20% more than annual billing.

What payment methods does Folk accept?

Folk accepts credit cards only. You can update your credit card details at any time from the Billing section in your Settings on your workspace.

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