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Drift

AI-powered chatbot for B2B sales and marketing, Drift (by Salesloft) delivers account-based targeting, real-time engagement, lead qualification, and meeting scheduling within Salesloft's revenue orchestration platform.

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Key Features

  • AI Chat Agents

    Deploys chatbots that qualify leads, answer questions, and book meetings automatically.

  • Targeted Experiences

    Personalizes website messaging using account data and visitor behavior.

  • ABM Notifications

    Sends real-time alerts when target accounts visit the site for immediate outreach.

  • Engagement Scoring

    Uses machine learning to score leads so teams can prioritize follow-up.

  • Salesloft Integration

    Integrates with Salesloft cadences, deal management, CRM connectors, and analytics.

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Why Choose Drift

  • Unified Revenue Platform:

    Connects conversational marketing directly to Salesloft cadences, deals, and analytics.
  • B2B Conversational AI:

    Leverages B2B-trained AI for account-based targeting and lead qualification.

Pricing

Drift is available as part of the Salesloft platform. The legacy Drift Premium plan was priced at $2,500/month billed annually, with Advanced and Enterprise plans at custom pricing. Current pricing requires contacting Salesloft sales for a customized quote; no self-serve signup is available.

About Drift

AI-powered chatbot for B2B sales and marketing, Drift (by Salesloft) delivers account-based targeting, real-time engagement, lead qualification, and meeting scheduling within Salesloft's revenue orchestration platform.

What Drift Does

Drift provides an AI chatbot that engages website visitors in real time to qualify leads, answer common questions, schedule meetings, and route high-intent prospects to the right sales reps. It shortens response times and helps convert visitors into qualified pipeline.

Core capabilities include hyper-targeted website experiences using account data, automated meeting scheduling, AI engagement scoring, and real-time account visit alerts. The chat agent hands off to humans seamlessly and integrates with Salesloft cadences, CRM connectors, and analytics for end-to-end revenue orchestration.

Typical uses include B2B sales acceleration, account-based marketing campaigns, and proactive customer success outreach, especially for enterprise and mid-market revenue teams using Salesloft.

Pros & Cons

  • Lead Qualification

    Chatbots efficiently qualify visitors and route high-intent leads to reps.

  • ABM Focus

    Real-time notifications and targeting help teams engage high-value accounts.

  • Platform Integration

    Works within Salesloft for unified revenue orchestration and analytics.

  • High Cost

    Legacy Premium pricing starts at $2,500/month, limiting small-business access.

  • No Self-Serve

    Requires contacting Salesloft sales; no self-serve signup or free trial available.

  • Acquisition Impact

    No longer standalone; access requires commitment to the Salesloft platform.

Frequently Asked Questions

Is Drift still an independent product?

Drift is now part of Salesloft; it operates as the Drift AI Chat agent fully integrated into the Salesloft Revenue Orchestration Platform.

How much does Drift cost?

Drift pricing is now managed through Salesloft. The legacy Premium plan was $2,500/month billed annually; current pricing requires contacting Salesloft sales for a quote.

Can I use Drift without Salesloft?

Drift is no longer available standalone; it is integrated into the Salesloft platform and accessed through Salesloft commercial plans.

What businesses benefit most from Drift?

B2B companies with sales-driven websites and ABM programs benefit most, particularly mid-market and enterprise revenue teams seeking faster qualification and meetings.

Does Drift integrate with CRM systems?

Yes. Through Salesloft, Drift connects with major CRMs like Salesforce and HubSpot, plus marketing automation and analytics tools.

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